Living in the golden age of the ‘selfie’ is a difficult task for many parents with young teens - many don't even understand the need for it.

A recent video has gone viral of Rob Beckham recording his daughter who was taking a series of bizzare selfies in the back-seat.

Rob, who was ferrying his daughter, noticed a lot of movement in the backseat and realised that his daughter was completely engrossed in an epic backseat selfie shoot.

She was completely oblivious to his presence and did not even realise that her father had decided to record her frenzied photo mission.

Some viewers have questioned the genuineness of the video which has racked up million of views and have been copied many times.

Real or fake its still entertaining nonetheless, and it just goes to show that you need to take many selfies to get the perfect one.