Asian martial arts giant ONE Championship launches online store

Asian martial arts giant ONE Championship launches online store
Consumers will be able to purchase the newest merchandise and pre-order special limited edition products globally online, anytime and anywhere. - Instagram pic/@onechampionship
KUALA LUMPUR: Fancy donning ONE Championship t-shirts but couldn't find it at stores anywhere except on fight nights?

Well, now you can purchase them easily as ONE Championship has just announced the launch of its official online store.

As part of its athleisure business, the store offers fans all over the world direct access to a wide range of urban lifestyle streetwear.

Available at https://shop.onefc.com, consumers will be able to purchase the newest merchandise and pre-order special limited edition products globally online, anytime and anywhere.
ONE Championship is also set to collaborate exclusively with world-famous designers known within the urban lifestyle streetwear space to introduce limited edition designer collections.

ONE Championship Chairman and CEO, Chatri Sityodtong described the launch as another major business extension of Asia’s largest global sports media property and further solidifies ONE Championship’s leading position in the industry.

"It is with great excitement that I announce the launch of our athleisure business, another potential multi-billion dollar vertical for ONE Championship.

"As ONE Championship continues to gain popularity globally, we see the opportunity to bring the ONE Championship brand and our deep-rooted Asian values of integrity, humility, honor, respect, courage, discipline, and compassion to modern consumers in new and exciting forms," he said in a statement today.

ONE Championship’s online store and merchandise line is supported by Zilingo, SEA's leading fashion, beauty and lifestyle e-commerce platform available at https://zilingo.com.

Headquartered in Singapore, Zilingo has set its global footprint in Thailand, Indonesia and have recently penetrated the US online marketplace with its new B2B platform, Zilingo Asia Mall at https://zilingoasiamall.com/.

Zilingo Co-Founder and CEO Ankiti Bose said wearing athleisure and sportswear is no longer a niche, instead it has become a mega-culture of its own.

“We are excited to partner with ONE Championship to bring its athleisure line to life. Our culture and values align strongly with those of ONE Championship, and we see natural synergies connecting fashion with sport.

"Fashion is more than just clothing, it is a statement and expression of your values and lifestyle," he said.